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Moms, Dads and Kids is the Only |
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Plan your year! Get a calender, make a spreadsheet and plan everything, marketing, sales, customer contact, media.
Get your financial's in order - Project your Annual Sales, then break it down, quarterly, monthly and weekly to help keep on target.
Know your customers! Sort them into A's, B's, C's and D's know where and how you move them up the ladder.
Donations - Do you get requests and how do you keep track, what do you send out, is it "WOW"? Create a frenzied even with your donations.
Going Green - How can you make your business more environmentally friendly and how can your Business Benefit form the hot button 'GREEN' trend?
Website - Do you have one? When was the last time you updated the information? Have you linked it to our site?
Database - Do you have one, how can customers hors d'oeuvre you? How often do you contact them? Do you have their permission?
Give Back - How can your company give back to the community or how can you encourage staff to join in?
Marketing Materials - Look at everything, would you be excited about getting it in the mail? Are they consistent and do they tell people what you do?
Competition - What is their USP? Who is your competition, how can you work together?
Idea Spot - Where do you get new creative ideas from? Look out side of your industry, attend a different trade show, magazine, book, website.
Stop Info Dumping - When someone asks what you do, do you dump everything you know or do you find out what they want to know and what will help them?
Benefits vs. Features - Know the difference, what are your features that your customers love?
Thank You - Who have you Thanked lately? Send one every morning.
Networking - Join a new club, different industry and go to more events.
Testimonials - Do you have any? Ask for them, get photos and use full names.
For our Advertisers of ![]()
Our inaugural monthly Ezine is for our fabulous advertisers. Congratulations and Thank You for being in the first edition that is now out on shelves and in the hands of Busy Parents across Alberta.
We want to provide you with new information, updates and reminders about how we can help promote your business. We are keeping our ears open for new ideas, events and products that will help you differentiate your business from others.
In this issue I Triple Dog Dare you to be the business that Flourishes in 200. You are Welcome to submit articles, ideas and events that you know of or would like to see us find a expert opinion on. I want to help each of you connect, succeed and prosper so we have some great things planned for 2009 that we are very excited about.
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Work on your business - With a TWIST!
Have you made your 2009 Business plan yet? Or do you fly by the seat of your pants - with nothing in writing?
You have to have a plan if YOU want to be the business that will GROW, even in a recession. Think about it we still buy things, spend money, we need to work and pay our bills, so while some business will go on auto pilot and just try to get buy - I want to grow and expand, do you?
If you read the Ezine that goes out to our subscribers you will have seen our resolution ideas that we shared for busy families. Now I have some Business Ideas that I Triple dog dare you to commit to. You pick what is important and needed for your business but truly You need a PLAN. This year I have a plan and I am adding a twist to my business, I am going to Work ON my Business while continuing to work IN my business.
I Triple Dog Dare you to try it this!
(Yes, these are my Dogs, Kasper, Kiwi & Kenya)
Here is the twist.
Start a new project every month in 2009; Yes I am going to committed to a new project new each month. Just think of what will get done! WHAT have you been planning on implementing but never got around to doing, How many ideas have you had that are sitting on your shelve or worse still in your head.
Here’s what happens if you DON'T work ON YOUR BUSINESS!
You get STALE. You are predictable, dull and boring. When customers don't see NEW ideas or products, they move on. They want to be on the leading edge, they want spark and creativity, so Be the one to provide Ideas to solve their problems. How do you do that?
You Work ON your business. That gets your sparks going and gets you excited about change. It also gets you out of the procrastination dull drums. Where you just get stressed about meeting budget or finding new customers.
Let’s make it EASY!

I hear you already, "where will I find the time, How will you find 12 different projects to work on?" Here is the easy part, I never said I was going to make them so hard that I would dread doing them.
You have to write them down - that is vital.
I have brainstormed a few ideas on the right hand side you can use or think about what frustrates you thru the year and try to pick a month that it works best to focus resolving that goal or project. My business coach always tells me to “15 Minute” my way along. And It works. I bought a timer and commit to doing projects '15 minutes' at a time and then move on to the next item. And i always do the YUCKY or DREADED projects first thing in the morning.
If you come up with one of your own that you would like to share, send me a email
Take your commitment seriously and tell me you are going to take my Triple Dog Dare email me and we can help each other. Everyone needs a bit of help now and then. Even ME.
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We are adding a COOL TIP on your company profile for Advertisers that have a minimum of 100 words and photos - In one sentence tell me something you don't think people know about your business. It might be that you have a special discount day, you support a charity, you bring in muffins on certain days, what ever it is about your business that makes me go "WOW, I didn't know that" please email it to Sharon and she will add it. Please reply by Jan 20th.
Need some more Help? Think of the first quarter, February 16th is Family Day, March 17th is St. Patrick's Day and don't forget April Fool's Day. What have you planned for your marketing? Can we share with our readers on our website and in the Ezine?
I truly want to Thank you for being one of our Advertisers and Wish you Much Success in 2009.
Happy New Year !!
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Mom, Fun Finder, Publisher
PS: If you know of a family friendly business that needs to be in our Directory Please pass this email on to them. One of my goals for the year is to search for more great places to share with our readers and that helps everyone. I greatly appreciate your Word of Mouth help.